Media Monitoring News – May #1
May 2013 Issue #1 This week’s Media Monitoring News groups the most recent and interesting insights for PR pros, marketers and social media specialists. PR pros should check out Gini Dietrich’s ideas...
View ArticleSuccessful Webinars Start with Marketing Efforts
Webinars are proven effective in generating leads and establishing your company as a key influencer in its field. Gini Dietrich’s 14 Steps to Hosting a Successful Webinar presents a guide for promoting...
View ArticleRecycled Blog Posts that Drive Traffic: Curated and Repurposed Content
A successful blogging strategy requires a variety of content and a plan to engage readers. Yet producing original, quality content on a consistent basis can prove difficult, especially for companies...
View ArticleOptimizing PR Content for Google’s Hummingbird Algorithm
The Hummingbird update of Google’s search algorithm, the most extensive update in years, marks Google’s efforts to move search results beyond keywords and links. Keywords still matter, but the...
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